Zalo Bot

Turn your Zalo Bot into an AI sales assistant.

A Zalo Bot is a bot account on Zalo that a shop creates for free in a few minutes. Connect your Zalo Bot to Zinochat with its bot token, and the AI assistant answers customers 24/7 from your shop's data, recommends products, and takes orders right in the conversation, with no code.

No credit card required 7-day free trial
On duty 24/7
MA
Minh AnhZalo Bot
Product photo

Do you still have this jacket in size S? How long is delivery to Da Nang?

Zino checked
  • Finds the item in the catalog
  • 4 left in size S
  • Checks Da Nang delivery time

Yes, size S is in stock! Delivery to Da Nang takes 2–4 days. Send me your name, phone number, and address and I'll place the order right away.

Zino · AI assistant

A customer sent a product photo? The bot finds the item in your catalog and replies in seconds.

FEATURES

What can a Zalo Bot do with Zinochat?

An AI assistant that staffs your Zalo Bot for you, from the first question to the moment the order is created.

Answer customers 24/7

Whenever a customer messages the bot, the AI replies, late at night and on weekends too, even when customers abbreviate or skip diacritics.

Understand customer photos

A customer sends a photo of an item, and the AI finds similar products in your catalog and recommends them.

Take orders in Zalo

When a customer decides, the AI asks for the name, phone number, and address, then creates the order in the conversation.

Answer from your shop's data

The AI answers from the product catalog and knowledge base you provide, such as delivery and return policies, in your brand voice.

One inbox, with your team when needed

Zalo Bot messages share one inbox with Zalo OA, Messenger, and Instagram. Your team can take over at any time with full context.

Connect with a token, no code

Paste the bot token into Zinochat and you're done. Zinochat sets the webhook and reads the bot's name, so you write no code.

THE FLOW

From creating the bot to AI replies.

No programming. Create the bot in the Zalo app, paste the token, and the AI starts replying.

  1. 01

    Create a bot on Zalo

    Open the Zalo app, find the "Zalo Bot Manager" OA, and choose Create bot. The bot's name must start with "Bot", for example "Bot MyShop".

  2. 02

    Get the bot token

    Zalo sends you the bot token in a Zalo message. Keep it like a password.

  3. 03

    Paste the token into Zinochat

    In Connections, choose Zalo Bot and paste the token. Zinochat checks the token, sets the webhook, and adds the bot to your inbox.

  4. 04

    Add your data and test

    Add your product catalog and shop documents, then chat with the AI in the sandbox before going live.

  5. 05

    Turn on the AI assistant

    Assign an AI assistant to the Zalo Bot in Connections. From then on, the AI answers every message sent to the bot.

Each Zalo Bot is its own connection, sharing one inbox with Zalo OA, Facebook, and Instagram. Sign up

What is a Zalo Bot?

A Zalo Bot is a bot account on Zalo, provided by the Zalo Bot Platform. A bot’s name always starts with “Bot”, so customers know right away that they are messaging an automated assistant. A shop creates the bot in the Zalo app and receives a bot token. The token is the key that lets software receive and answer messages for you.

On its own, the bot does not know what to say. Connected to Zinochat, your Zalo Bot gets an AI assistant that understands how customers actually write, including abbreviations, missing diacritics, and photos, and replies from your shop’s data instead of only matching keywords.

How is a Zalo Bot different from a Zalo OA?

Zalo BotZalo OA
Account typeA bot account, name starts with “Bot”A business’s official account
How to create itIn the Zalo app, through the “Zalo Bot Manager” OARegister an Official Account for the business
Cost on Zalo’s sideFree Basic planDepends on the OA service package
Free plan limits50 users per bot, 3,000 messages per dayDepends on the OA service package
Connecting to ZinochatPaste the bot tokenLog in to Zalo, pick the OA
Voice messagesNot supported yetThe AI understands and answers them
Automatic follow-upsNot supported yetWithin Zalo’s 48-hour window
Best forSmall shops, trying out AI salesBusinesses with more customers

Both share one Zinochat inbox. You can start with a Zalo Bot and add a Zalo OA as your customer base grows. Read more about the Zalo OA chatbot.

Limits to know before using a Zalo Bot

  • Basic plan limits: according to Zalo (September 2026), each bot serves up to 50 users and 3,000 messages per day.
  • No voice messages yet: Zalo does not pass voice content to bots. Voice notes from customers go unanswered.
  • No follow-ups yet: Zinochat does not send follow-ups on a Zalo Bot, because Zalo has not published how long a bot may message a customer first.
  • One bot, one webhook: connecting Zinochat replaces the webhook of any other tool using the same bot.
  • Tell customers they are talking to an automated assistant: the Zalo Bot Platform terms require it. Say so in the bot’s description, for example “The shop’s automated assistant”.

Build your own bot or use Zinochat?

You can program a Zalo Bot yourself with an SDK or a tool like n8n: receive the webhook, call an AI model, then send the reply. That is flexible, but you handle the product data, conversation history, order taking, and a place for your team to reply.

Zinochat does those parts for you. You paste the token, add your catalog, and the AI answers, takes orders, and hands off to your team when needed, in the same inbox as your other channels.

Zalo Bot on Zinochat is part of Zinochat’s AI Customer Experience platform: customer experience powered by AI, not just a chatbot that answers messages.

TRANSPARENT PRICING. EASY START.

Small cost.
Easy to scale.

Every feature is included, with no per-seat fees. You pay for each channel connection and for the AI credits you actually use.

7-day free trial Facebook, Zalo, Instagram supported Unlimited knowledge base Human handoff & sandbox
STANDARD7-day free trial
65,000
VND / connection / month
About $2.5. Team members are free.
AI credits: 100,000 VND for 100,000 credits Unused credits never expire Unlimited team members and knowledge bases Billed for 1, 3, 6, or 12 months
Sign up

No credit card needed to start.

FAQ

Frequently asked questions.

Still have questions?
Get in touch with our team.

01What is a Zalo Bot?

A Zalo Bot is a Zalo account for a bot, with a name that starts with "Bot". A shop creates the bot in the Zalo app through the "Zalo Bot Manager" OA and receives a bot token. When you connect that token to Zinochat, the AI assistant answers the messages customers send to the bot.

02Is creating a Zalo Bot free?

According to Zalo (September 2026), the Basic plan is free and allows up to 3 bots, 50 users per bot, and 3,000 messages per day. What connecting the bot to Zinochat costs is in the last question.

03Where do I get the bot token?

After you create the bot, Zalo sends the bot token in a Zalo message. If the token leaks, reset it in Zalo Bot Creator under Settings, then paste the new token into Zinochat. Existing messages and conversations are kept.

04Should I use a Zalo Bot or a Zalo OA?

A Zalo Bot is quick and free to create, which suits small shops or trying out AI sales on Zalo. A Zalo OA is a business's official account, without the 50-user limit, and Zinochat also supports voice messages and follow-ups on an OA. You can connect both to the same inbox.

05Does the AI understand voice messages sent to a Zalo Bot?

Not yet. Zalo does not pass the content of voice messages to bots, so the AI cannot hear voice notes sent to a Zalo Bot. If your customers often send voice notes, use a Zalo OA; on an OA, the AI transcribes voice messages and answers them.

06I use my Zalo Bot with n8n. Can I connect it to Zinochat?

Each Zalo Bot has only one webhook address. When you connect the bot to Zinochat, Zinochat replaces the old webhook, so the other tool stops receiving messages. To keep both, create a separate bot for Zinochat.

07How much does connecting a Zalo Bot to Zinochat cost?

Each connected Zalo Bot costs 65,000 VND (about $2.5)/month, and team members are free. AI usage is billed in credits, 100,000 VND for 100,000 credits, and unused credits never expire. New accounts get a 7-day free trial.

Ready to let Zinochat answer your customers for you?

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